Full access, no CC required.
or
Annual membership fee
Distribution of one press release
Words included
Number of outlets
$350
1000
Extra fee for including media (video or image)
Each 100 words extra
Media targeting options
$140+
SEO features
Setup fee
Extra fee for including a logo (annual fee)
$195
$475+
$805
400
1300
5800
$325
$495
Industry
How much does it cost to distribute a press release with PR Newswire?
$140
$245
International distribution
$1200 - $8700 ($300 - $2200 per extra 100 words)
Compare that to how much you'd pay for distributing a press release using Prowly's media database and pitch features.
So, if you want to distribute one 400-words press release to national media, with a logo and an image, it will cost you $1130 + $690 annual membership and logo fee.
Monthly subscription (including 3000 email sends)
Number of press releases you can send a month
$189
Unlimited
(as long as it's under your plan's email limits)
Including media (images, videos)
Free
Including a logo
Free
Media targeting options
Monthly subscription (including 15000 email sends)
$259
Total price:
Total price:
Words included
Unlimited
per 15000 pitch emails sent
$1130
per one press release
+ $690
annual membership and logo fee
Topic
Location
Location
Industry
Outlet
Position
Newswire or media outreach?
Journalist
Chris Zelig, Partner
Rating
FORWARD-THINKING COMPANIES TRUST PROWLY
We tried other PR software before Prowly. Most of the other software was more expensive but less effective, far less user-friendly, and, frankly, not really worth the effort. That is why we will never go back. Prowly just makes everything easy and quickly accessible.
Press release creator
Contract length
Email personalization
Pitch analytics
Online newsroom
Monthly or annual
SEO features
Live chat & video call
Support
Free training
What other features do you get with Prowly?
Media contact database (with 1,000,000+ journalists)
Local, national & international media contacts
Free 7-day trial
Prowly: everything you need to get media coverage
Newswires typically work with a 'spray and pray' approach, meaning you're esentially paying for for your press release to get almost no valuable impressions and relevant engagement.
The PR industry is moving towards targeting and customising pitches towards smaller—and more importantly, relevant to your story—groups of journalists and media influencers.
With Prowly, you're sending your press release to people that are waiting to cover a story like yours.
Using a powerful media database, find relevant media contacts or outlets with location and beat filters. Next, send them personalized emails with your visual press release made using Prowly's press release creator.
Newswires typically work with a 'spray and pray' approach, meaning you're essentially paying for your press release to get almost no valuable impressions and relevant engagement.
The PR industry is moving towards targeting and customizing pitches towards smaller—and more importantly, relevant to your story—groups of journalists and media influencers.
With Prowly, you're sending your press release to people that are waiting to cover a story like yours.
Using a powerful media database, find relevant media contacts or outlets with location and beat filters. Next, send them personalized emails with your visual press release made using Prowly's press release creator.
How can targeted media outreach be more effective than a newswire?
[With PR Newswire] I find that [my press release] goes to many super-micro channels that have zero exposure, so I'm paying over $1200/press release to get almost no impressions/relevant engagement on my press release. If the platform was more targeted to specific media publications/bloggers/influencers who are willing to open up their email to read the press release, then it would be a different story.
Director of Global Marketing
Rating
Neta Y
Review source: Verified G2 Reviewer
Flexible, transparent & budget-friendly pricing plans
We’re transparent about our pricing so you can see—without having to book a demo—what you’re paying for upfront.
We don't charge any membership fees or other annoying fees like including a logo, image or video in a press release.
PR Newswire charges a membership fee (which they waive for some promotions) and then charges additionally for extra images and other media. PR Newswire also charges separately for geographic distribution and certain media lists.
Flexible, transparent & budget-friendly pricing plans
We’re transparent about our pricing so you can see (without having to book a demo) what you’re paying for upfront.
We don't charge any membership fees, fees for including a logo, image or video in a press release
PR CRM
Keep your media contacts under control
MEDIA DATABASE
Find the right media contacts for your story
Discover relevant journalists & influencers from around the world. Over 1 mln contacts available.
Forget about Excel. Safely sync and manage your contacts in the cloud with your team.
Send visually great looking personalized emails and increase your chances of getting media exposure.
Prepare an up-to-date newsroom. Send visual press releases and adapt to the needs of today’s journalists.
Journalist-Friendly Press Releases and Newsroom
ONLINE NEWSROOM
Personalize your emails at scale
DISTRIBUTION
Prepare an up-to-date newsroom. Send visual press releases and adapt to the needs of today’s journalists.
Send visually great looking personalized emails and increase your chances of getting media exposure.
MEDIA DATABASE
Discover relevant journalists & influencers from around the world. Over 1,000,000 contacts available.
Forget about Excel. Safely sync and manage your contacts in the cloud with your team.
PR CRM
Send visually great looking personalized emails and increase your chances of getting media exposure.
DISTRIBUTION
Prepare an up-to-date newsroom. Send visual press releases and adapt to the needs of today’s journalists.
NEWSROOM
All Your PR Activities in One Place
The best PR tool on the market
We tried a couple of PR tools but eventually chose Prowly and we are extremely happy with everything it provides - the features (especially brand journal!), customer support (very responsive), and the ease of use (all features packed in the great design and well-thought interface). I am pretty sure you will love Prowly once you try it!
Review source: Verified Capterra Reviewer
Great tool for PR pros!
The easiest way to communicate with journalists and consumers via your newsroom/brand journal. The best customer support ever. :)
Reviews source: Verified Capterra Reviewers
I believe that every article, every advisory opportunity, every interaction with a client should make the working world better than it was before... and Prowly is helping us to make it real.
Best product ever
Prowly makes it all. CRM, pitch, media, stories. The product is everything I need in my everyday work. I have space to write, to promote, to send, to analyze. I can't imagine my job without it.
The best tool for communications pros!
Full access, no CC required, free 7-day trial
We let you test Prowly completely free of charge for 7 days, no CC required, no strings attached. You get unlimited search access to our media database and press release + newsroom creator so you can see if it’s a match for your business.
Why Prowly?
Find out why over 500 PR teams from all over the world use our PR software: